Socials
Rapport AI One Pagers
Brief
Create compelling one-pagers for Rapport AI at Digital Trends, aimed at luring in potential clients as ad solutions partners.
Role
As the designer behind Rapport AI's one-pagers at Digital Trends, my role was to encapsulate the allure of Rapport AI as an ad solutions partner in a single, visually captivating page. From design to content, the goal was to make a persuasive case for potential clients.
Challenges
The challenge lay in distilling the multifaceted strengths of Rapport AI into a concise, engaging format. Balancing detailed information with visual appeal, the aim was to create a one-pager that not only attracted attention but also communicated the value proposition effectively.
Result
The one-pagers emerged as persuasive tools, effectively attracting clients for Rapport AI at Digital Trends. Beyond simply showcasing strengths, they became catalysts for meaningful conversations, fostering partnerships and solidifying Rapport AI's position as an in-demand ad solutions partner.
Reperio Health One Pagers
Brief
Craft impactful one-pagers for Reperio Health, conveying key information with a visual punch. Distill complex concepts into a single page that's both informative and visually engaging.
Role
As the designer behind Reperio Health's one-pagers, I played a pivotal role in distilling intricate concepts into visually compelling single-page documents. From layout to visuals, the aim was to convey essential information with an aesthetic edge.
Challenges
The challenge was to condense comprehensive information into a single page while maintaining clarity and visual appeal. Balancing the need for depth with the constraints of a one-pager required strategic design decisions.
Result
The one-pagers became powerful communication tools for Reperio Health. Condensing complex information into visually appealing snapshots, they not only conveyed key concepts effectively but also served as conversation starters, simplifying communication and garnering positive responses from stakeholders.
Reperio Health Investor Deck
Brief
As a new market, Reperio Health needed a way to communicate to potential investors the features and benefits of its unique portable biometric screening kit.
Role
It was my responsibility to take all the copy fine-tuned by the communications team and distilling it in a visualling engaging way, from blank frames to a completed presentation.
Challenges
It’s important to use the right amount of pages and of copy, and to maintain a visual hierarchy and contrast from slide to slide that will keep potential clients interested in absorbing as much information in the deck as possible.
Result
Reperio Health benefited from the flexibility and modularity of this deck as it figured out which investors would make the perfect match. As a result, we were able to spark some great partnerships that helped keep the business going in the early stages and elevate our authority in the health tech marketplace.
Digital Trends Media Kit
Brief
Craft the backstage pass for potential investors and advertising pals, giving them the lowdown on why teaming up with Digital Trends is a no-brainer. From breaking down its tech-savvy readership to throwing stats that put us ahead in the editorial game.
Role
I wore the hat of the primary visual designer for the Media Kit, turning complex data and visions into eye candy that not only looked sharp but translated seamlessly to potential investors and advertising partners.
Challenges
Balancing the need for a sleek presentation while wrangling diverse stats and reader profiles tested my design finesse, but in the end, it was all about keeping it engaging and informative without drowning in data.
Result
The project's triumph was evident in fruitful partner courtships, translating into partnerships that not only clicked but also boasted figures in the seven-digits.
Reperio Health @ 2023 SHRM Annual Conference
Brief
Give a nod to innovation in health with a splash of approachability—making sure it stands out in the sea of booths, inviting curious HR professionals to dive into a conversation about the future of workplace wellness.
Role
I took the reins as the designer for the Reperio Health trade show booth and all marketing collateral, aiming to strike the right chord between innovation and approachability to captivate HR professionals at SHRM 2023.
Challenges
The challenge lay in the delicate balance—infusing the booth and collateral with cutting-edge flair while keeping it relatable. Navigating this fine line was crucial to ensure our presence stood out in the competitive SHRM landscape.
Result
The project not only birthed impressive company relationships but also propelled Reperio Health into the spotlight, enhancing brand awareness within the industry and leaving a lasting impression on the HR community.
Reperio Health @ HLTH23
Brief
Design a trade show booth for HLTH23 that creates a space that echoes innovation and seamlessly engages attendees, positioning Reperio Health as a pioneering force in the health tech landscape.
Role
I spearheaded the design of Reperio Health's HLTH23 trade show booth, crafting an immersive environment that conveyed the brand's cutting-edge ethos while fostering meaningful interactions with health industry professionals.
Challenges
The challenge was to transcend the conventional and create a booth that not only showcased innovation but also facilitated genuine connections. Striking this balance in a crowded event space posed the primary challenge.
Result
The project bore fruit in the form of elevated brand recognition and substantial engagement. The Reperio Health booth at HLTH23 not only attracted attention but also sparked conversations that paved the way for valuable industry connections, solidifying the brand's presence in the health tech sector.